Obama saying No to Bangalore and Yes to Buffalo will this hurt or help the industry? Is that is Good thing for the Web development/Software industry? What do you think the software industry which consists of web site making, web solutions and search engine marketing and also all kind of software product development including for any business or the software needed for telecom / cell phone are all made offshore, what kind of effect this will have you think? Will it hurt US businesses or help them or will have no effect? Will it have any impact on software capitol India?
Choosing Best web hosting company
What Does Your Site Require?
Touching on the point above, the first thing that needs to be determined is your individual needs and what you are looking to accomplish. For instance, do you want a personal website? An e-commerce site? Does it require a blog or other additional software? These answers play a major part in determining the company best suited for your needs.
Cost Factor
The second factor that needs to be considered is cost. You need to establish a workable budget as the price for service ranges widely from free to very expensive. Free hosting offers the obvious benefit of not having to pay for your site but there are several limitations. In this environment you generally have little to no support as well as a lack of features and security. Furthermore, a free host may litter your page with third-party advertisements which could certainly blemish your credibility. If you plan to start a business online, we strongly recommend staying away from free hosting.
Storage and Bandwidth
Disk space and bandwidth are two of the most essential features of any web hosting plan. You will undoubtedly require a certain amount of space for your files be it simple documents or images. Bandwidth is also critical as it has a tremendous impact on your site’s performance. The more people you have coming in, the more bandwidth your site will require. The most important thing to consider here is growth. Don’t go with a low capacity just because it is cheap, and never buy into a plan just because it offers an impressive amount of storage and bandwidth. Find out what is reasonable for your needs and pick something that will support your site on into the future.
Reliability and Support
Last but not least, you should look for signs of reliability in a web host. If the company can’t be relied on, all of those attractive features and incredibly low price will not mean a thing. A reliable host will ensure that your site is always available and that visitors will enjoy a smooth performance. Keep in mind that slow loading pages and downtime are a surefire way to lose your visitors. Quality customer support ties in closely with reliability and is something that should never be overlooked. Look to do business with a company that offers support in various means whether it’s a combination of phone and email or phone and live chat. As anything could go wrong, you need the reassurance that someone is available 24/7 to address your concerns.
Search ad market more appealing to big companies
An article on BusinessWeek mentions about the increasing cost of search engine marketing and the decreasing effectiveness of clicks generated from those clicks. According to DoubleClick Inc., the cost per click has increased 31% on average from a year ago. Smaller businesses are finding more competition from bigger companies trying to snatch consumers via search engine advertising.
Consumers are more likely to buy from a well known company like BestBuy and Walmart.com instead of their smaller rivals. Also the big companies can provide bigger discounts on products on their websites due to their volume and inventory, therefore, undercutting smaller players in the market. Buyers are also now better bargain hunters on the internet, and would buy from the big company sites.
The entry of bigger rivals and the increase in the CPC (cost per click) is forcing the smaller companies like BabyAge.com and medium retailers like Ice.com and eBags to scale back on search engine advertising. They are now trying to find niche publishers such as blogs.
Google and SEO
I watched Google’s 2009 Searchology event and noticed they did not announce any major algorithmic ranking changes.
Instead they simply announced major new features. I have to admit I think some of the stuff they showcased looked kind of cool.
I especially liked the demo with the mobile phone where the constellations were presented in a sort of 3-D context. Imagine using that technology to find your way around a new city. Or imagine creating a virtual museum or Web walking tour for your friends and family to help them learn about your community while you are at work. There is a lot of potential in that one application.
The Google Search Options feature is sort of cool, too. It adds a layer of contextual measurement to Web search that has been seriously lacking in Google’s results. Some people have pointed out to me that other search tools have offered similar contextual adjustment in the past.
True, but those search companies don’t market themselves as well as Google does. Why isn’t Microsoft having an annual “Microsoft Search Day”? Why doesn’t Yahoo! go all out in talking up the media about warm fuzzy Yahoo! stuff? Maybe they do and the media don’t care. I don’t know.
Ask could have done a lot more with its marketing budget last year by schmoozing with the media than by purchasing ads on television.
Google has taken multidimensional search mainstream. Like Universal Search Google was by no means the first engine to introduce the concept — but it’s because of Google that people expect Universal Search to work (or to stand in the way of their success).
It’s not that so many people actually use Google exclusively (most people who use Google use other search engines) — it’s just that Google does a better job of promoting itself than its competitors.
In search engine optimization we can take away the lesson that all the tricks and strategies in the world don’t amount to a hill of beans if, in the end, people are still talking about other Web sites. Search engine optimization fails when people don’t recognize the significance of the sites that have been optimized for search.
Telemarketing
Business-to-business telemarketing is essentially marketing conducted via the medium of the telephone.”Marketing” in itself is the act of bringing a service or product (or combination thereof) to the intended market or target group and creating a need for it among those we want as clients. Some people rather indiscriminately call ANY outbound calling “telemarketing” but in reality there are other forms of telephone work which cannot exactly be included in the concept of telemarketing. Telesales is sales, not marketing. Client-satisfaction interviews conducted by phone are equally not specifically marketing… although both activities are definitely RELATED to telemarketing.